LIFE is a social platform designed for communication, content publishing, interaction between users, and the use of modern artificial intelligence technologies.
For the purposes of this Privacy Policy:
We aim to collect and use only the information necessary to operate LIFE, maintain platform security, provide its features, and develop our products and services.
Depending on how you use LIFE, we may collect:
LIFE does not require users to provide their legal name unless this is necessary for a particular feature or required by applicable law.
We may process information related to your activity on LIFE, including:
When you voluntarily upload or publish content on LIFE, we may process that content in order to provide the relevant features. This may include:
Please remember that publicly available content may be copied, saved, redistributed, or otherwise shared by other people.
We may automatically collect certain technical information required to operate and secure LIFE, including:
LIFE may use location information when a particular feature requires it and you have granted the necessary permission.
If a feature requires precise location information, LIFE will request the appropriate device permission. You may disable location access through your device settings.
Certain LIFE features may allow you to find acquaintances or invite friends. If you grant LIFE access to your contacts, we may process relevant contact information only for the purpose of providing the requested feature.
We do not automatically access your contacts without the required permission.
We may use your information to:
We may process relevant information to:
LIFE is not intended to continuously monitor users or their private lives. However, we may process relevant information when necessary to protect the platform, users, or our services, or to investigate serious violations of our rules or applicable law.
Where necessary, we may:
Where required by applicable law, information may also be provided to competent authorities.
Freedom of expression is an important principle of LIFE. We do not intend to remove content simply because it is unpopular, controversial, or expresses a different opinion.
However, restrictions may apply to content or activity involving, for example:
Our moderation approach aims to balance freedom of expression with user safety, platform security, and applicable legal requirements.
If your account or content is public, information you publish may be accessible to other people. Public content may appear on:
LIFE may allow you to make your account private. When an account is private, access to its content may be restricted to people you authorize. Depending on your settings:
Users who are not authorized to access restricted content should not be able to view it through ordinary LIFE features. Certain basic profile information may remain visible even when an account is private.
Following another user does not automatically grant universal access to their content. For private accounts, access to restricted content generally requires appropriate authorization. Privacy and content visibility settings may apply independently to different features.
LIFE may allow you to temporarily deactivate your account. When an account is deactivated:
Deactivation does not necessarily mean permanent deletion. Certain information may be retained for account recovery, security, legal obligations, or other legitimate purposes. You may be able to reactivate your account where this functionality is available.
Information you choose to make public may be accessible to other users and, depending on the feature, to people outside your immediate audience. Public information may include:
We cannot guarantee that public content will not be copied, saved, redistributed, or shared outside LIFE.
LIFE may use information such as:
This information may be used to improve:
LIFE may use automated systems and artificial intelligence technologies to help identify:
AI systems may be used to:
Automated systems may make mistakes. Where appropriate, human moderation or additional review may be used.
Artificial intelligence is part of the LIFE ecosystem. Depending on the features available, you may voluntarily provide text, images, videos, audio, or other materials to AI-powered features. We may process this information in order to provide the requested AI functionality.
We aim to minimize the information used for these purposes and process it only as necessary for the relevant feature.
If a future feature involves using user-provided information to train or improve AI models, we will provide appropriate information and apply any requirements imposed by applicable law.
LIFE may use third-party service providers to support the operation of the platform. These services may include:
Service providers may change over time. Where applicable, providers processing personal data on our behalf will be required to comply with applicable laws and contractual obligations.
LIFE may offer Premium, Business, and other paid features. Some paid services may still be under development or may become available in the future.
Where you purchase a paid service, we may process information necessary to manage:
Payment information may be processed by third-party payment providers or application stores. Additional information about specific payment and subscription practices may be provided when the relevant services become available.
Information and content that you voluntarily publish or share may be accessible to other users according to your selected privacy and visibility settings.
We may disclose relevant information when necessary to investigate or prevent:
We may disclose information to government authorities or other authorized parties when required by applicable law or a valid legal request. We aim to disclose only information that is necessary for the relevant purpose.
If Intelligence Network Ploma or LIFE is involved in an acquisition, merger, reorganization, restructuring, sale, or transfer of assets, relevant information may be transferred as part of that transaction, subject to applicable law.
LIFE and its service providers may operate infrastructure in different countries. As a result, your information may be processed in a country other than the country in which you live.
Where required by applicable law, including for transfers from the European Economic Area, appropriate legally recognized safeguards will be used.
We use reasonable technical and organizational measures designed to protect information against:
Depending on the circumstances, these measures may include:
No Internet-based service can guarantee absolute security.
We retain information only for as long as reasonably necessary for the purposes described in this Privacy Policy. The retention period may depend on:
When information is no longer required, we may delete or anonymize it in accordance with our procedures and applicable law. Certain information may be retained for longer where necessary or permitted for legal obligations, fraud prevention, security, or the establishment, exercise, or defense of legal claims.
Where the relevant functionality is available, you may request deletion of your LIFE account. Following deletion:
Account deletion may be irreversible. We cannot guarantee the removal of copies of content that other users may have saved, downloaded, copied, or shared outside LIFE. Certain information may continue to be retained where permitted or required by applicable law.
Depending on applicable law, you may have rights including:
These rights may be subject to limitations and conditions under applicable law.
If you wish to request a copy of your information, correct information, request deletion or restriction, object to certain processing, or ask a privacy-related question, you may contact us through the appropriate support section available within LIFE.
We may request reasonable information to verify your identity before processing certain requests.
LIFE is not intended for individuals who are prohibited from using the service under applicable law. Users must meet any minimum age requirements applicable to the relevant LIFE service or feature.
LIFE may apply age restrictions or technical measures designed to protect younger users where required or appropriate.
LIFE may use cookies, local storage, software development kits, and similar technologies. These technologies may be used for:
Where required by applicable law, we will request the necessary consent.
LIFE may send notifications related to:
Most notification settings can be managed through the LIFE application or your device settings. Certain critical security or service notifications may be necessary and cannot always be disabled.
LIFE may use analytics to understand how users interact with the platform. This may include information about:
Where possible, analytics information may be aggregated or anonymized.
If you provide feedback, suggestions, bug reports, complaints, product ideas, or support requests, we may process the information you provide in order to:
We may retain relevant support information for as long as reasonably necessary.
LIFE cannot control what other users do with information you choose to share with them. Other users may be able to:
This may also apply to content shared through private accounts. Please consider carefully what information you choose to share with other people.
Where applicable law requires a legal basis for processing personal data, we may rely on one or more of the following:
For users in the European Union or European Economic Area, applicable provisions of the General Data Protection Regulation (GDPR) may apply.
Where permitted by applicable law, our legitimate interests may include:
When relying on legitimate interests, we consider the relevant circumstances and the rights and freedoms of users.
LIFE may use automated systems for purposes including:
Not every action or decision on LIFE is made exclusively by artificial intelligence. Where applicable law provides specific protections for decisions based solely on automated processing that produce legal or similarly significant effects, we will apply the safeguards required by that law.
Automated systems may analyze technical signals and account activity to help identify potential threats, including:
These systems are intended to support platform security and may be combined with additional review where appropriate.
LIFE may review legal requests from law enforcement or other authorities in accordance with applicable law. Where a valid legal obligation requires disclosure, we may provide the information required by law.
We aim to limit disclosures to information that is relevant and necessary for the applicable legal purpose.
LIFE may interact with other products and services within the Ploma ecosystem. Different Ploma products or services may have separate privacy policies or additional terms.
Where a materially different type of data processing applies, we may provide additional information before such processing takes place where required by applicable law.
LIFE may contain links to third-party websites, applications, or services. We do not control the privacy practices of third parties.
When you access a third-party service, its own terms and privacy policy may apply.
Some information may be necessary to:
Other information may be optional. If you choose not to provide information that is necessary for a particular feature, that feature may not be available to you.
We aim to collect and use only the information reasonably necessary for the relevant purpose. We do not seek to collect information simply because it is technically possible to do so.
Privacy considerations may be incorporated into the design and development of LIFE features and services.
Users are responsible for the information and content they choose to publish or share on LIFE. You should ensure that you have the necessary rights, permissions, or other lawful basis to publish or share content involving other people.
You should not publish another person’s personal information without an appropriate legal basis or permission where required by applicable law.
We may update this Privacy Policy when necessary due to changes to:
The current version of this Privacy Policy will always be made available on the official websites of LIFE and Ploma. Where required by applicable law, we may provide additional notice of significant changes.
If you have questions regarding privacy, personal data, or your rights, relevant contact information will be provided separately.
Contact details will be published once they have been finalized and prepared for official use.
LIFE is a modern digital platform that combines social interaction, content creation and distribution, artificial intelligence, technology, and new opportunities for users, businesses, and organizations.
LIFE is designed to provide users with tools for communication, content publishing, sharing, interaction, and access to digital opportunities.
LIFE is also part of the broader Intelligence Network Ploma ecosystem, which may include social products, artificial intelligence technologies, business initiatives, cooperation with companies and organizations, digital solutions, marketing opportunities, and other areas that may be developed in the future.
We recognize the importance of protecting information belonging to users, customers, business partners, organizations, and other individuals who interact with our products and services. We aim to maintain:
We believe that privacy, security, transparency, and responsible technology should be fundamental principles of every product we create.
Your privacy is part of LIFE — not a separate feature of the platform.